happypony has an indiegogo coming up for something that looks like a combination of Thingiverse and Makexyz. The kind of thing someone tries to start up once a week, using the usual fake 3rd party promotion. I'm guessing that is what it is, because the tease is so vague. It might be more intriguing if such a thing didn't already exist. At this point the concept is old hat so people who want to do that kind of thing need to do it differently and better, rather than simply do it at all.
If someone doesn't have enough confidence to believe they can generate interest in their project posting as the project's owner, then I can hardly have much confidence in their ability to complete the project.
"I need to generate interest in my crowd funding project, but I am ashamed of it. I will tell people about it, but pretend it's not mine."